Specializations:

• Digital Marketing – Digital Marketing Tools, Social Networking & Media Marketing Processes, Marketing Digitization, Smart Neuro-Marketing.
• Sustainable Project Management – Creative Processes in Project Management, Project Finance & Quality Management, International Project Management, Green & Blue Project Management.

The main field of study subjects – 148 credits (including practicum).

General subjects:

• Foreign Language I, Foreign Language II
• Communication Psychology
• Smart mathematical solutions
• Applied Management Philosophy (Sociology)

Study field subjects:

• Formal communication
• Formal English
• Document Management Systems
• Modern Economic Theory
• Smart leadership
• Organization image and online consumer behavior
• Application of smart technologies
• Research methodology and data analysis
• Organizational Behavior
• Employees safety and Health
• Practical Law in Management
• Business Law
• Business Relationship Culture
• Corporate Economy
• Human Resource Management
• The basics of smart management
• Fundamentals of Applied Accounting
• Sustainable Production Management
• Basics of Marketing
• Digital entrepreneurship
• Integrated logistics
• Management decisions
• Systematic quality management

Digital Marketing specialization subjects:

• Digital marketing tools
• Social networking and media marketing processes
• Digitization of marketing
• Smart neuro-marketing

Sustainable Projects Management specialization subjects:

• Creative processes in project management
• Financial and quality management of projects
• International project management
• Management of green and blue projects

Practices:

• Introductory Practice (6 cr.) – performed in the College
• Training Practice (9 cr.) – performed in a company
• Professional Practice (15 cr.) – performed in a company